GOOGLE’S social media flop Google+ has finally come to an end.
Boffins at the search giant yesterday began the process of deleting content from the failed network.
Getty – Contributor Google+ failed to take on other social media giants like Facebook and Twitter
Google+ users were informed yesterday that their content was being deleted
It comes after Google bosses officially announced in December their attempt at taking on the likes of Facebook and Twitter had failed.
They pledged to shut down the site and remove it from the web this month.
Millions of Gmail users were automatically set up with Google+ accounts when it launched in June 2011.
But very few of them actually posted to the side – causing it to quickly fade into obscurity.
SITE BEING DELETED
Web-users who visited the Google+ website yesterday were presented with a notice informing them that the site was being dismantled.
The statement read: “Google+ is no longer available for consumer (personal) and brand accounts.
“From all of us on the Google+ team, thank you for making Google+ such a special place.”
The network’s final demise comes just months after a series of embarrassing data breaches affected as many as 53million users.
Enterprise Google+ accounts – belonging to businesses – will continue to operate for the time-being.
As well as the data blunders, Google acknowledged that “very low usage of the consumer version of Google+” contributed to the decision to mothball the site.
Ben Smith, Google’s vice president of engineering, admitted last October that around 90 percent of Google+ user sessions lasted less than five seconds.
He wrote in a blog post: “While our engineering teams have put a lot of effort and dedication into building Google+ over the years, it has not achieved broad consumer or developer adoption, and has seen limited user interaction with apps.”
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The firm posted a notice in January telling users to back up their Google+ data – like pics and other info – before it began deleting accounts.
New accounts were stopped on February 4.
Google+ joins other defunct social media sites like Bebo and Myspace that have been crushed by the Facebook juggernaut.
Google+ was shut down yesterday after its closure was announced in December
Getty – Contributor Google+ had millions of users but they did not engage with the site
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