BRANDED baby formula milk has the same nutritional benefits as supermarket own brands less than half the price.
A study found £175.99 buys a six-month supply of Sainsbury’s Little Ones formula.
Alamy The findings are exposed in the Channel 4 Dispatches documentary ‘The Great Formula Milk Scandal’
The amount buys just 3½ months of SMA Pro First Formula and 2½ of Aptamil Profutura Stage 1.
All have the same essential nutrients. And researchers said additional ingredients beyond the minimum requirements in guidelines are not needed for a baby to thrive.
Infant feeding specialist Shel Banks said: “All we need in the first 12 months of life — according to our NHS, according to the World Health Organisation — is these first stage infant milks. There’s nothing to choose between them in terms of nutrition at all.”
‘I’M WASTING AWAY’ Desperate disabled man ‘can’t afford to eat’ after DWP stopped benefits TERROR AT TESCO Maniac screaming ‘kill all Muslims’ stabbed teenager in ‘terror attack’ HOUSE ABOUT THAT Couple buy 120-year-old mansion for £30k by MISTAKE after auction mix-up SHOCK AND THAW Brits face -5C freeze and frost today but it’ll be a balmy 17C next week GUNNED DOWN Man in 50s shot dead in broad daylight in Kent, sparking murder probe WINE MA DRIVE BAN Boozy mum glugged wine then crashed car taking son, 5, home from school
The findings feature in Monday’s Channel 4 Dispatches documentary The Great Formula Milk Scandal.
It says some midwives recommend particular brands after training events sponsored by makers.
Experts also warned of misleading claims, including ones about reducing eczema.
Infant feeding specialist Shel Banks advises the NHS on baby milk formula
Mum fears she fed her baby BUGS after ‘finding creep crawlies in Aptamil pack’