ARGOS shoppers can now search for products online simply by taking a picture.
Using a new “visual search” function in its free app, customers can upload images of products they want to then search the entire Argos catalogue for similar furniture, curtains and homeware.
Argos You can now take pictures of items that you want and search for similar Argos products in its app
The new function does this by recognising distinctive features such as the shape, colour and style of items in the image.
Shoppers can then place an order for the product using the app.
The new function is so far only available on the app for iPhone users, but it may be rolled out to other platforms in the future, a spokesperson for Argos told The Sun.
Apple users can download the app here, while it’s available for Android users on Google Play.
Argos The “visual search” function is so far only available for iPhone users
Users of the app can already digitally try out sofas and TVs in their homes to check the size, fit and overall look before they splash out.
Mark Steel, digital director at Agos, pointed to the increasing use of social media platforms such as Instagram and Pinterest as inspiration for shoppers.
By adding visual search to the Argos app, Steel said the retailer was “intentionally putting this exciting new technology directly into the hands and pockets of our customers”.
“Customers seeking a product or even an entire room set they’ve discovered online, or seen in a friend’s home, can now browse our vast range of homewares and furniture to find great value similar items in an instant, simply using a picture.
“The future potential for visual search is really exciting as it has the ability to break down language barriers and offer those with disabilities an easy way to find what they need online,” he added.
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Ikea has already rolled out a virtual reality app that will let you try out the furniture at home before you buy it.
New technology is also changing the way we pay for things, like this 3D vein scanner which we will soon be able to use in Costcutter.
Last month, Lego launched an amazing new toy range that comes to life through an app.
Shoppers warned about fake scam texts offering Argos credit card refunds
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